Paris, 21 May 2007

EFITA newsletter / 310 / European Federation for Information Technology in Agriculture, Food and the Environment

See you at the next EFITA congress in Glasgow
2 - 5 July 2007 - Glasgow Caledonian University, Scotland, UK
Contact: Caroline PARKER
E-mail: c.g.parker(a)

File of the 48 th AgriMMedia seminar
New web tools: blog, RSS, wiki, podcast, video on the Internet, web TV, web conference… (in French).

4th International Symposium on Intelligent Information Technology in Agriculture - ISIITA-2007
26 -29 October - BEIJING – China
The symposium is organized by China National Engineering Research Center for Information Technology in Agriculture.
Supported by Ministry of Science and Technology of China, the first, second and third International Symposium on Intelligent Information Technology in Agriculture (ISIITA) has been held in Beijing in 2000, 2003 and 2005, respectively. About 500 hundred experts from more than 20 countries and regions have participated in the past symposiums. ISIITA has become an important platform for international cooperation and communication to develop modern agriculture.

1. Information and communication technology
2. Remote-sensing and geography information system
3. Precision agriculture technologies and devices
4. Agricultural sensors and control technology
5. Agriculture system modeling, virtual agriculture and decision support system

Contact: Professor Zhao CHUNJIANG
E-mail: ISIITA(a)

agriChina 2007
Now the proven international platform for decision makers - agriChina 2007 counted 8,700 trade visitors including numerous international delegations travelling from Asia, Africa, Europe and South America. A total of 120 companies, 53 from abroad, chose agriChina to present agricultural machinery and crop production technologies at the three-day event held at the China National Agricultural Exhibition Centre in Beijing. This year's exhibitor base comprised a balanced mix of both foreign and Chinese solutions for one of the world's largest agribusiness market. agriChina also enjoys the strong support of the Chinese Ministry of Agriculture (MOA). Full release:
Contact: Malene CONLONG
E-mail: m.conlong (a)

Mobile TV World 2007
21 - 22 June - ROME
Mobile TV is considered as one of the most important challenge for ICT Industry and Media Players in the next few years. Most of European, American and Asian countries have already launched trials or operational services. According to Datamonitor, the mobile television market is set to grow exponentially. By 2009, 69 million people worldwide will subscribe to mobile television services, generating total revenue of $5.5 billion.
Italy was the first to launch full commercial TV services during the 2006 Football World Cup Championship. Italy is now considered as the pioneer in Europe for Mobile TV.
With the support of the Ministry of Communications of Italy and private players, we have decided to setup a Worldwide Conference to be held in Rome next June, 21-22.
The major key questions concerning the implementation and success of Mobile TV will be debated within this 2-Days Conference.
Spectrum harmonisation and the deployment of infrastructure are still debated in Europe. At the event, hosted by the most advanced country in Mobile Television, we have a unique opportunity to address Business and Content issues.
- What programmes/content types are suitable for watching on a personal display?
- What could a winning value chain look like for a sustainable Mobile TV
- Feedbacks from the actual market will be cross-examined with different scenarii proposed by experts. The potential of new contents and programmes will be discussed by speakers from the content and media industries.
Mobile TV world Conference will welcome experts and key players in this new market.
They will address technical issues, describe the standardization process and address business model and content delivery.
Voir :

Catholic horses

One day while he was at the track playing the ponies and all but losing his shirt, Rodney noticed an old priest who stepped out onto the track and blessed the forehead of one of the horses lining up for the 4th race. Lo and behold, that horse - a very long shot - won the race!

 Before the next race, as the horses began lining up, Rodney watched with interest as the old priest stepped back onto the track. Sure enough, as the 5th race horses came to the starting gate the priest made a blessing on its forehead. Rodney made a beeline for a betting window and placed a small bet on the horse. Again, even though it was another long shot, the horse the priest had blessed won the race.

 Rodney collected his winnings, and anxiously waited to see which horse the priest would bless for the 6th race. The priest again blessed a horse. Rodney bet big on it, and it won. He was elated. As the races continued the priest kept blessing long shot horses, and each one ended up a winner.

Rodney was now pulling in some serious money. By the time of the last race he knew his wildest dreams were going to come true. He made a quick dash to the ATM, withdrew all his savings, and awaited the priest's blessing that would tell him which horse to bet on. True to his pattern, the priest stepped onto the track for the last race and blessed the forehead of an old nag that was the longest shot of the day. The priest then blessed the eyes, ears, and hooves of the old horse. Rodney was convinced he had a winner and bet every penny he owned on the horse. He then watched dumbfounded as the old nag staggered in last.

 Rodney, in a state of shock, made his way down to the track to where the priest was. Confronting the old priest he demanded, "Father! What on earth happened, Father? All day long you blessed horses and they all won. Then in the last race, the horse you blessed lost by an Irish mile. Now, thanks to you I've lost every penny of my savings - - all of it!"

 The priest nodded wisely and with sympathy. "Son," he said, "that's the problem with you Protestants - you can't tell the difference between a simple blessing and the last rites."

Contact: Mick HARKIN
E-mail: harkin(a)

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